Product Framing

Product framing that aligns technology and business goals

Investing in digital products can be a great way to move your business forward. However, these products must align with your organizational capabilities and directly meet the needs of your consumers. Nerdery’s digital product framing helps you identify technology solutions that delight your customers, align with your vision and grow your business.

Where your digital vision meets expert execution

Build your ideal digital product

Product framing is more than discovering a solution — it’s about having a comprehensive understanding of your ideal product. Our product framing offering establishes a strategic and realistic path forward by defining a solution that meets the needs of your end-users and your business.

Product framing also ensures alignment across strategy, experience design, and technical requirements that inform the implementation roadmap before we start with the development team. Together, we evaluate and define the best approach to bring your vision to life.

  • Define the product vision and identity
  • Build with user-centered design
  • Develop your product’s marketing and communication strategy
  • Leverage rapid feedback and iteration
  • Ensure business model alignment

Design, develop, deliver: Nerdery's approach to digital innovation

We lead every project with a cohesive team of experienced designers, technology advisors, and strategists. This expertise helps us assess the solution’s desirability, viability, and feasibility to better refine and understand the landscape for implementing changes and making an impact.

Desirability

Does this solution fill a need?
Does this solution fit into people’s lives?
Will users want it?

Feasibility

What technology will best power it?
What resources and tools are required?
How long will it take to create?

Viability

Does the solution fit into the budget?
What might the ROI look like?
Does it align with your business goals?

Product framing helps you build the right products in the right way

22%

Implementing digital technologies can move progress toward company goals by 22%*

25%

Investing in custom software to streamline operations and automate tasks can improve productivity by 20-30% on average**

67%

67% cite bad experiences as a reason for churn***

* Deloitte: Uncovering the connection between digital maturity and financial performance
**A future that works: Automation, employment, and productivity, McKinsey & Company
***What’s the Best Way to Train Your Customer Service Team?, Salesforce

Crafting roadmaps that turn insight into impact

By prioritizing and meeting the needs of consumers, we help our clients compete, differentiate, and grow.

A solution-orientated team, focused on doing what’s right and in perfect alignment with our project’s aspirations, standards and operational excellence.

– Next Digital Program Lead, Google Cloud

Case Study | How creating a digital marketplace increased market share by 30%

Transportation

Challenge

A national transportation and logistics company wanted to enhance its market presence and business potential. The primary obstacle was bridging the digital communication gaps between truck capacity and customers, a key factor limiting its competitive edge and growth.

Solution

The company chose Nerdery for its end-to-end digital product expertise spanning ideation, design, build, and launch. Our mobile app development team thoroughly assessed user needs and the competitive landscape to drive the development and launch of a user-friendly digital marketplace. This platform enabled users to easily search and book loads, track and update progress in transit, communicate in real-time with the company, and receive prompt payment confirmations for delivered loads.

Impact

The introduction of this real-time, intuitive mobile app resulted in a 30% increase in market share among small carriers and proprietors within its first year. This significant growth is expected to translate into an estimated $234 million in revenue growth during the first year, marking a substantial milestone in the company’s expansion and digital transformation journey.

Partnership that magnifies your capabilities

Choosing Nerdery extends your services and expertise, providing access to digital platform experts with over two decades of ideation experience. You also benefit from partnerships with the biggest names in technology.

Related Articles

Begin with a Nerdery consultation