Webinar Event Recap
Keep reading and watch the webinar recording to discover how to break down innovation barriers and deliver customer value.
Innovation is the process of creating something new or optimizing something to meet, exceed and anticipate future user needs in a way that hasn't been done before.
Improving existing capabilities in existing markets
Developing new products allows a company to draw on existing capabilities for new uses
Innovating not just your products but your business model as well.
Once you’ve identified where you exist on the innovation continuum, you can triage the common innovation barriers and how best to combat them to enable growth.
A documented vision, goal, objectives, and tactics centered around the organization’s definition of innovation ability to support the organization’s overall mission.
The best ideas come from diverse teams and should include everyone’s ideas – don’t pull the same three people you talk to all day.
This allows different initiatives to take shape over time and not focus on short-term ROI gains. This requires deciding how much to invest in each horizon so that resources are well spent, and employee expectations are realistic.
You have to go from ideation to creating an execution roadmap to talk about bringing an idea to life. Assign an executive sponsor for the innovation initiative to allow for healthy debates and improvements.
Start small with an idea. It's ok if the first product release doesn't include every feature. The most important thing is to provide something they can test and experience as quickly as possible.
The path to innovation doesn’t have to be singular or direct; working collaboratively towards a goal is when true innovation comes to life.
Discover how to break down innovation barriers and deliver customer value.
