Laura Etches

Leadership

Laura Etches
Vice President of Marketing

Laura Etches leadership bio image

BIOGRAPHY

Laura leads Nerdery’s marketing function, overseeing the planning and implementation of the department’s channel strategy, demand generation, lead nurturing, sales enablement, and program development initiatives to help grow our customer base.

She joined Nerdery in 2021, bringing more than 20 years of marketing and leadership experience within B2B, B2C and regulated industries. Most recently, Laura served as Vice President of Marketing for Prime Therapeutics, where she led marketing strategies that drove strong customer engagement and growth. Laura holds bachelor’s degrees in business and psychology and a master’s degree in marketing, all from the University of St. Thomas.

In her downtime, Laura enjoys being outdoors – spending time on the water in the summer, reading by the fire in the winter, and cheering on her teenage sons in their sports (hockey, basketball and football) year-round. She recently took up gardening with mixed results to date.


Leadership Bios