Outperforming competitors through close customer connections


By Casey Kaplan

Experience Strategist

According to Forbes, 89 percent of companies today differentiate based on customer service or experience. Interestingly, 80 percent of executives at these companies believe they deliver great experiences, but only eight percent of their customers agree.

It’s clear; the highest-performing companies consistently implement practices that forge strong customer connections. We’ve identified five best practices that help you stay closely connected to your customers. From investing in technology that drives competitive advantage to analyzing data that reveal hidden insights, learn the strategies and tactics companies are using to improve efficiencies and create customer value.

(Click here to access a text-only version of the above infographic.)

In what ways are you building stronger connections with customers? Connect with us to learn how we can help.

Published on 04.16.19